Illustration & innovation

pleasebestill on etsy

{Make something good print by Pleasebestill @ Etsy}

I want to talk a little bit about innovation here today.

I’ve been thinking a lot about what Grace of Design Sponge was saying about innovation. She mentioned that she didn’t see anything that inspired her or made her go wow with excitement during her trip to the International Contemporary Furniture Fair (ICFF for short). She’s been in the industry for 8 years now and with all the wonderful things that she’s been seeing on a daily basis, it’s no wonder that it’s easy for her to spot new ideas versus reworked ones (especially if they’ve been done to death!) I wondered to myself if it would get harder for me to be wowed as time goes on, seeing as how I’ve also been noticing similar patterns going round in the illustration circle.

I’ve only been blogging here for about 4 years, and I’m happy to report that there’s still so much more to cover. I’ve seen all sorts of illustration styles in the course of finding new inspirations daily– collage, digital, ink, watercolor, screen printing, pen and ink, etc; and a common thread that run between them is that it makes me happy. And being that most of the things I feature blur the line between art and illustration, a big part of it is about the subject, and of the idea that is transformed into an image – the realization of a concept is an integral part of what makes illustration so wonderfully exciting to me. That and the story behind the image. And the story behind you, the artist.

I’ve heard people talking about how creativity is hard to come by these days, and that it’s harder and harder to innovate since everyone else is doing the same thing – that is, things that sell. Now, I’m all up for art and commerce making its magic. The beauty is that art is so subjective, that it is so personal to some, that buying decisions are mostly based on emotional reactions, rather than rational ones. (There’s also some psychology involved there, but I’ll leave that for some other day!)

The point is, our buying decisions are also shaped in part by what we are exposed to. Mid-century designs and themes are really popular in the past few years – Grace was mentioning this in her video – but I’ve also seen the style getting more and more common in the illustration arena as well. There’s nothing bad about wanting to bring back the illustration style that we are so fond of; in fact I can see why it is so attractive – it’s been covered so much, and you know that it will sell, especially if it’s done correctly.

But I do caution those who do this entirely for profit. Styles may come and go, but if you’re serious about building your own niche, don’t be a copycat. I’ve seen too many artists out there who try so hard to copy characters and styles that they see, but in reality, their work doesn’t compare to the original artist. Their lines are uncertain, their focus is weak, and as always, their executions are rarely on par; mainly because they are not rooted in the years of hard work and practice that drove the original artist to reach the heights they did. Better to make it yours than ride on someone else’s coattails.

Do you want to be a second rate [insert famous artist here] or do you want to be the best you can be? Because there’s not going to be another one like you, even if others tried their darndest.

So take inspiration from the old masters, and seek out your contemporaries. Draw what they did to learn, and retrace their steps to find out what the rules are. Once you’re done, throw it all away. Make a few mistakes. Blaze your own trail.

It’s my hope that illustrators out there won’t be jaded by what they’ve seen out there. There’s always room for you, no matter what other people say or even if you haven’t figured out your own style yet. You’ll get there one day, trust me.

And when you’re good and ready, I’ll be your champion.

Nomilktoday

Yeti by nomilktoday

Swan by nomilktoday

Polar bear by nomilktoday

Wave by nomilktoday

So I splurged a little and bought myself a wee abominable snowman.

And when my yeti arrived in the mail from Eva of Nomilktoday, the little fella has been sitting on my shirt quietly for the past few days. No fuss, no muss, and no temper tantrums from this yeti, no siree. (Maybe because he’s a brooch, but still…)

And let me tell you about Eva — she lives in Athens-Greece, and is currently studying Agricultural biotechnology. She’s also the maker of these fantastic polymer clay vitreau jewelry, which I find really fun. They’re mainly geometric shapes pieced together, but the forms that they take on, oh my! It’s pure illustration in 3D!

FREQUENTLY ASKED QUESTIONS

Who will benefit from the Portfolio Review?

Artist, illustrators and crafters who sell their work and have a ready portfolio/shop/blog online. As it’s fully personalized, let me know who you’re trying to impress: Bloggers? Publishers? Art Directors? Or just anyone who sees your work? We’re not limited to just professional artists who want to work with big clients. Big or small, having a good portfolio is very important.

Artists from all disciplines are doing everything for themselves. But in that dizzying haze of getting things done, are you sure that what you’re doing is right for your business and art? When you’re trying to show everything you have, you’ll probably end up with a very loose and weak portfolio.

Artists and illustrators aren’t just waiting for the key decision makers to ring anymore. They’re taking the bull by the horns and they’re promoting themselves to a global audience – and they’re making decent money from those who appreciate their work. No longer are they shackled to a desk 24/7 doing commercial illustration for big publishers or corporate clients. They’re exploring new avenues ONLINE on ways to promote themselves, and their art.

And this is the focus of the portfolio review – modern day advice for contemporary artists.

Why you? What makes you so special?

I have 10 years of creative experience under my belt. I’ve been a magazine editor for 5 years, hand picking people and things from all over the world in the realm of architecture and design. I’ve worked with countless writers, artists, and photographers on producing content. In the PR industry, I was a creative director, copywriter and project manager. Couple that with almost 5 years in the blogging arena in art and illustration, I was born to curate.

If you need proof about my curatorial sense, have a look at the Pikaland blog. You’ll be quick to notice that not everyone gets picked to be featured. I’d rather skip a day of posting if I didn’t think an artist is there yet. Yes, it’s tough to be picked to be featured on my blog. I don’t feature friends, just because they’re friends. If you’re featured, I think you’re good. That’s it.

Throughout the years that I’ve been blogging, I’ve been exposed to many different artists with various styles and portfolios. Some drew me in instantly, while others made me click away from their website in an instant. The trick is to know what kind of reaction you illicit, and better yet — improve if you see more of the latter happening.

But what about styles? What if you don’t like my particular style?

Au contraire – I’ve never seen a style that I didn’t like. I’m very open to different styles, and while I do seem to gravitate to a certain style, it doesn’t mean that I can’t see a style for what it is, or its potential in other arenas or aspects. I’m style-blind in that way.

Most importantly, I look beyond the style to find out what message you’re sending to your viewers. That message – that vibe – that you’re sending out to viewers, both intended and unintended plays a pivotal role, especially for illustrators; whose portfolio is judged based on that – the ability to deliver a message properly.

What will I get in the end?

After you sign up for a Portfolio Review, you’ll be directed to a form to fill in – in it we’ll be asking some questions about yourself and your work, among other things. Give me about a week to go through all your details and after, you’ll get a report of your current brand/portfolio, which will also include recommendations on how to improve your portfolio/brand and a half hour chat session via Skype. After a week, I’ll follow up with you for another half hour chat to check on your progress and to see if you need more guidance. If you’re not available for Skype voice chats, we can still do it via online text chat (whichever you prefer.)
The whole process takes about 2 – 3 weeks.

And what else?

Ah, you want the juicy details! For those who’ve worked with me before, they’ll know that I’m full of ideas and suggestions. And this Portfolio Review will allow participants to dig into my deep well and tap into years of insight and experience. That alone is worth more than the cost of the review!

Will I be guaranteed a feature on your blog after I’m done? 😉

Nope, no such luck I’m afraid. If I think you still need some work, you’ll need to keep at it. No free passes here, and no, the fee does not include a bribe!

Okay then, will I be featured on other blogs / newspapers / media or get an award when I’m done with the portfolio review?

It all depends on how you use the advice given out to you! There’s no magic button you can press — and make no mistake, you’ll need lots of hard work and perseverance. At least with the Portfolio Review, you’ll cut down on some time in getting there!

And what if I want a follow up to the Portfolio Review?

If after the portfolio review, you still need more guidance, you can opt for a follow up via Skype for additional sessions – ask me questions, get feedback or just for a pep talk, and I’ll be able to spend more time with you, yay!

Fantastic — how do I begin?

Well, you can sign up for a Portfolio Review package right here.

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