Review: The Decision Book

The Decision Book

The Decision Book

The Decision Book: 50 models for strategic thinking
By Mikael Krogeus & Roman Tschäppeler
176 pages, hardcover

I picked this one up when I was in Singapore last year and it’s an interesting little book! I wasn’t looking at anything in particular that day but the title of the book intrigued me – I’ve always been a sucker for models of all sorts, but particularly ones that relate to thinking and creativity.

This little black book is a compact summary of 50 models of strategic thinking, broken down into four different chapters: How to improve myself, How to understand myself better, How to improve others and How to understand others better. From the popular SWOT model to obscure but interesting Swiss Cheese model, the book lays out tests, plots graphs and uncovers a lot of thinking process models that are useful to not just corporations and businesses – but to everyday people like you and me. In fact, one reviewer on Amazon said that the book didn’t cover enough for corporate types, so that’s good news for the rest of us!

The Decision Book

The Decision Book

Here’s some of the topics in the book that I enjoyed (and had a good chuckle at):

  • The Gap-in-the-Market Model: How to recognize a bankable idea
  • The Morphological Box and SCAMPER: Why you have to be structured to be creative
  • The Superficial Knowledge Model: Everything you don’t need to know
  • The Esquire Gift Model: How much to spend on gifts

The book doesn’t have in depth explanation to all the models (it’s rather small at 4.3” x 7.2”), but enough to get your curiosity going for the ones that tickle your fancy. It’s not all serious and drab – some of the systems and models are irrelevant and fun; it pokes fun at a little of everything.

The Decision Book

So if you are constantly on the lookout for mental exercises that you can use to help you bridge to gap between a partner, or to understand others (and yourself better) you’d love this book!

Get it over at Amazon.

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And on that note, happy weekend folks!

The Living Things / Phil Davis

The Living Things / Phil Davis

Rachel from Red Prairie Press sent over a music video that was animated by her husband, Phil Davis for the Spinto Band. I love how the tempo and his drawings move in beat. ALSO! There’s wacky dancing stuff at the back which just made me laugh out loud!

I don’t usually take coffee, so this stuff is like my version of caffeine!

The epic tale of Ramayana retold

Ramayana retold in Chrome

Ramayana retold in Chrome

Ramayana retold in Chrome

Ramayana retold in Chrome

Ramayana retold in Chrome

I love it when stories are re-told in different ways. Ramayana, a classic Sanskrit legend is brought to life in an experiment from the folks at Google, Fantasy Interactive and Ogilvy in an interactive website that harnesses the current power of HTML5 and Javascript.

The folks used features like Google Maps, Talk, Weather and more; all layered on top of their story to add to its rich experience. Take for example, the King who starts up a Google Talk to invite Rama to win his daughter’s hand. Or the various connecting smaller pop-up windows that come together seamlessly to unveil part of a larger picture. It’s pretty brilliant!

Then there’s also the music that went along with the story – which for me was the highlight of the game (tied with the breath-taking illustrations, done by Therese Larsson).

Go on and read up on their behind the scenes process and play the game yourself over here.

Via Beautiful Pixels